Saturday, December 4, 2010

Recall of 'In-Store baked goods'

I came across this hilarious recall on the Loblaw's website.

I love how it exposes, so starkly, the discrepancy between what is marketable to consumers - cute, home-cooked, mama's-oven styled cookies, BAKED IN STORE, versus the secret economies-of-scale truth: They mass-produce this dough for national distribution, with so little care for each individual cookie, that shards of metal ended up in batter all over the country, undetected. Mama would never have let that happen.

Please find the hilar parts italicized and bolded.


Voluntary Recall of In-Store Baked President’s Choice® Decadent Chocolate Chunk Cookies, 352g package

To Our Valued Customers:

Loblaw has issued an advisory not to consume in-store baked President’s Choice® Decadent Chocolate Chunk Cookies with the UPC number 0 6038383903 8 because the product may contain small round, one millimetre in diameter, metal pieces.

The affected product, in-store baked President’s Choice® Decadent Chocolate Chunk Cookies is sold in the bakery department, in packages of eight cookies weighing 352g with UPC number 0 6038383903 8. Please note this recall only affects this specific in-store baked President’s Choice® cookie.

Customers are advised not to consume the affected product. They can return the product to any Loblaw store where the customer service desk will provide a full refund or contact customer service at 1-888-495-5111 or customerservice@presidentschoice.ca

We have removed all the potentially affected products from our shelves in our stores across the country.

We apologize for any concern this recall may have caused. The health and safety of our customers is paramount to us and we are committed to providing our customers with a clean and safe store environment and offering products that are produced, sourced and handled responsibly.

For more information regarding the recall, please contact:

President’s Choice Customer Relations
1-888-495-5111 or customerservice@presidentschoice.ca

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